Europe

In 2015 ATG made its first European acquisition by becoming the majority shareholder of BB Group, one of the leading producers and promoters of premium live entertainment in Europe with a particular strength in touring musicals and dance productions throughout Germany, Austria and Switzerland.

BB Group productions include West Side Story, We Will Rock You, The Rocky Horror Show, Cats, Alvin Ailey American Dance Theater and Ballet Revolución. Its 2015 co-productions include The Lion King, We Will Rock You and The Bodyguard.

BB Group has won the tender to re-develop the “Staatenhaus” in Cologne as a 1,900 seat musical theatre. The “Staatenhaus” will replace the temporary Cologne Musical Dome and will become the top venue for musicals in the Rhine-Ruhr region of Germany.

For more information please visit: www.bb-promotion.com/